An open-air cinema, located in Santa Maria, allows patrons to view films from the comfort of their vehicles. Typically, these venues feature a large outdoor screen, a projection booth, and a concession stand. Audio is often broadcast through a designated radio frequency to car radios.
Outdoor cinematic experiences offer a unique blend of nostalgia and modern entertainment. They provide a family-friendly, affordable, and socially distanced way to enjoy movies. Historically, these venues gained popularity in the mid-20th century, offering a communal yet private form of entertainment. Their enduring appeal lies in the ability to create lasting memories, combining the love of film with the open-air environment. This form of entertainment can also contribute to the local economy by providing employment and attracting tourism.