The phrase signifies a perceived decline in the quality or value of tertiary education, often expressed through the metaphorical lens of a poorly-received film. This metaphor suggests that the current state of higher learning might be viewed as disappointing, underwhelming, or even farcical, like a bad movie experience. For example, rising tuition costs coupled with decreasing job prospects for graduates could be considered evidence supporting this viewpoint.
Understanding this sentiment is crucial for analyzing public perception of universities and colleges. It reflects a growing concern about the return on investment in higher education, both financially and intellectually. Historically, a university degree was seen as a guaranteed pathway to a successful career. However, shifting economic landscapes and evolving job markets have challenged this assumption, leading to increased scrutiny of the efficacy and value of traditional higher education models. This perspective often fuels debates about tuition fees, curriculum relevance, and the role of online learning platforms.
